[messengers] Cambridge cycle firm leads the way

Date: 15 Jun 2011 16:51:28 +0200
From: Joe Hendry <messvilleto@xxxxxxxxx>


Cambridge cycle firm leads the way

 

Cambridge First, June 15, 2011

 

Innovative Cambridge cycle courier company Outspoken Delivery will be a leading partner in an EU-sponsored initiative to develop and promote the movement of light goods by bike.

 

The three-year project – called CYCLE Logistics – aims to achieve a significant reduction in energy use for urban freight transport through final delivery of light goods by bicycle rather than delivery vans.

 

Partners in the project include local authorities, private sector companies, cycling organisations, communication experts and energy agencies from more than eight European countries.

 

“We are thrilled to be part of this exciting project and look forward to building a cargo bike culture in Cambridge and beyond,” said Rob King, managing director of Outspoken Delivery.

 

The Cambridge company, based in Godesdone Road, will be leading the ‘goods delivery’ application area of the project – developing new delivery solutions using the breadth of experience across Europe to determine best practice.

 

It plans to rent three extra cargo bikes with electric assistance to enable it to cope with the expected increase in business.

 

“European cities such as Copenhagen and Amsterdam have well-developed bike cultures and cargo delivery solutions and I am looking forward to introducing similar approaches to Cambridge,” said Mr King.

 

Other aspects of the project include encouraging tradesmen to adopt bicycles as a means of transporting themselves and their equipment to their customers – and prompting individuals to use their bikes for shopping

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